The Crisis Media Training course has been provided
to more than 10,000 participants in more than a dozen countries worldwide. It
is highly interactive and designed to build the confidence of potential communicators.
The course utilizes video tape as a means of creating realistic stress and as
a critique tool. Students leave with a DVD of their work as a reinforcement
tool. Participants are also provided with a concise guide including crisis media
checklists for use before, during and after media contacts. Through this course,
participants learn how to take control of the interview process.